You think by changing your process you’re going to change your business.

You think that plastering post-its over the corporate beige walls will somehow make the corporate-think disappear.

You think that agile is an ‘IT-thing’.

You think innovation is great and you’re so glad your company has an innovation lab. You promise yourself that one day you’ll pop in and see what it’s all about.

You say “let’s just be agile” when your team asks you about the business case for your new idea.

You say “we’ve been doing agile for years” when you’ve never met one of your customers.

I wonder where all this will leave you when those hungry, nimble, adaptable start-ups force you to pack up your desk, your 15-year old In-tray and your suffocating pot plant?